In our brains, various departments are responsible for memory, figurative thinking, sensation, and speech, "naming". Apparently, some times they fail to work in sync so that you remember the image, feel everything connected with it, but the speech department refuses to give out the result.
The more you wish to recall, the less likely it is that you will succeed. Studies indicate that such "forgetting" situations occur more and more frequently as we age. Yet the cause isn't always age-related mental deterioration.
The point, as it turns out, is in the accumulated experience — the more there is, the more complicated the work of the centers involved in thinking and the more likely there are failures and internal conflicts.