Ever notice that less than 50 protocols on DeFiLlama show 24 hour holder revenue? It sort of makes sense given that most Web3 products and services are money markets, exchanges, and other financial services. User activity concentrates around the big names, leaving less money on the table for smaller protocols. In fact, EVERY protocol listed on DefiLlama offering real yield to users right now is a Web3 financial product.
There's a big opportunity for revenue-generating products and services to use a token for community inclusion. Using Web3 technology to build a financially-inclusive community of stakeholders is something big brands have been chasing for years now. While we can't say anything specific at the moment, we're thinking about all of this as it pertains to the ECO token.
What we *can* say is that a first-of-its-kind approach that blends the best aspects of real-yield, , social good, and Atlas Earth would be *really* cool to see. Wonder if there's anyone working on that? 🤔